The Craft Bar is a local business in Lansing, MI created by a Michigan State University alumni. They offer candle making and other crafts that help people gather and have fun.
She asked for a Facebook ad campaign to bring in more customers. Her main focus was that the Craft Bar is an alternative to going out to a regular bar or restaurant on the weekends. I showed this by replacing whiskey glasses or cigarettes with art supplies. I offered multiple campaign ideas.